Ecommerce
Eternal raises Blinkit target to 3,500 stores after 92% profit rise
Q2 net profit hits ₹125 crore and network reaches 2,751 as smaller-city economics improve for dark-store operators and brand suppliers.
Ananya Rao, Editor··4 min read
Eternal lifted Blinkit’s March 2027 store goal to 3,500 and flagged a path to about 5,000 by March 2028 after Q2 results showed adjusted Ebitda of ₹184 crore for Blinkit versus a year-ago loss. Management cited better paybacks in smaller cities and more predictable competition.
Dark-store operators and kirana-adjacent suppliers now face denser last-mile coverage. A rider in a tier-2 city can hit more orders per shift once new outlets mature, but early drag on margins means brands must watch replenishment cycles tightly at the till and warehouse.
Blinkit added 308 net stores to 2,751 and now targets 3,500 by March 2027.
The move squeezes slower quick-commerce rivals on density while helping D2C and FMCG brands that already list on Blinkit gain faster reach without building their own fleets. It also pressures pure grocery modern trade on convenience baskets.
Watch the next two quarters of store ramp and the March 2027 filing for whether adjusted Ebitda margins hold above 0.9% of net order value through the festive window and into early 2027.