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2 stories for “sports retail”

Rows of running shoes and sports apparel on wooden display benches inside a spacious store under natural light

Retail

Decathlon targets ₹1,000 crore running business in four years

Sports retailer posts double-digit sales growth and eyes specialised running category; multi-brand sports shops and marketplace listings face sharper competition.

Meera Iyer · 28 Sep · 4 min read

Piles of sports equipment boxes and stacked bicycles in a warehouse loading bay

Supply Chain

Decathlon B2B grows 20-fold, now 10% of revenue

Wholesale arm reaches 20,000-plus pincodes and over 90 percent of India, lifting institutional and small-city reach.

Farhan Qureshi · 14 Sep · 4 min read