WEDNESDAY, 7 OCTOBER 2026

Retail

Trent posts 16% growth as Zudio hits sub-₹999 pace

Value format drives ₹15,046 crore 9M revenue while weekly inventory refresh forces peers to cut lead times.

, Retail correspondent··4 min read

Neat rows of folded colourful t-shirts and hangers on simple metal racks in a brightly lit store aisle
Neat rows of folded colourful t-shirts and hangers on simple metal racks in a brightly lit store aisle

Trent Ltd reported 16 per cent growth to ₹15,046 crore in the nine months of FY26, largely on the back of its Zudio value-fashion chain that keeps most tickets under ₹999 and refreshes stock weekly. The format has pushed the retailer ahead of several larger peers on growth rate.

Zudio’s sub-₹999 pricing and rapid turns delivered the bulk of the 16 per cent rise, with the chain now the clear volume engine inside Trent’s network. Westside contributed steadier but slower premium tickets.

Shop-floor managers at competing value stores must now match the weekly drop cadence or lose the young shopper who treats apparel like a consumable. One delayed truck means empty rails and lost till rings on a Saturday.

One delayed truck means empty rails and lost till rings on a Saturday.

V-Mart, also at 16 per cent, feels the squeeze in tier-2 catchments where Zudio has opened aggressively. Premium malls gain little from this traffic shift.

Watch festive footfall numbers and any fresh store-open guidance in the next quarterly update; the Diwali window will test whether the sub-999 model still prints cash after gold prices rose.

Filed under Retail·Meera Iyer

Readers' mark

Be the first to mark this story.

Ask the desk

What does this mean for the shop floor?

Signed-in readers can put a question to the desk. We file a short take on this story — not a press release.

Also in this book