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20 stories for “Flipkart”

Apparel racks and hanging garments in a brightly lit warehouse corner

Ecommerce

Nykaa Fashion offers six-month zero commission

Hidden Gems accelerator gives homegrown apparel brands free platform access plus marketing support ahead of festive listings.

Ananya Rao · 5 Oct · 4 min read

Laptop screen showing fashion product grid on a wooden desk with fabric swatches

Ecommerce

Nykaa Fashion offers six-month zero commission to apparel brands

Hidden Gems accelerator waives fees for homegrown labels so they can fund inventory and ads instead of platform take-rates before festive rush.

Ananya Rao · 3 Oct · 4 min read

Quiet small-town Indian market street at early morning with closed shutters and stacked delivery crates

Opinion · Platforms

Why Tier-2 festive growth now decides marketplace winners

Homegrown labels already clock 60 per cent jumps in smaller towns; the next two weeks will separate platforms that can fulfil from those that only promise.

The Desk · 2 Oct · 4 min read

Vast empty warehouse interior with high racks and scattered cardboard cartons under industrial lights

Supply Chain

Flipkart Ekart adds 14 million cu ft storage and 900 hubs

Warehousing capacity jumps 50 per cent and last-mile reach widens for Big Billion Days and remote same-day.

Farhan Qureshi · 2 Oct · 4 min read

Empty quick-commerce dark store aisle with stacked crates and overhead LED lights at dawn

Ecommerce

Amazon Now doubles to over 120 cities in two weeks

Minute-level drops reach Amritsar Jalandhar Vizag Kochi just as Great Indian Festival opens 8 October.

Ananya Rao · 2 Oct · 4 min read

Quiet urban street corner with parked delivery bikes and closed shutter of a small warehouse at early morning light

Opinion · Ecommerce

Why dark-store maths now favour discipline over pure discount

Amazon’s cheque and Flipkart’s PIN grab arrive just as Blinkit and peers cut promo intensity.

The Desk · 1 Oct · 4 min read

Compact empty dark store interior with shelving of grocery packs and packing table under cool LED light

Ecommerce

Amazon bets $3 billion on India quick commerce dark stores

Plan lifts Amazon Now from roughly 750 stores toward 1,300 by April and targets daily essentials share now at 6.2 percent.

Ananya Rao · 1 Oct · 4 min read

Large empty warehouse aisle with stacked cartons and conveyor belts under industrial lights

Supply Chain

Flipkart adds 750 PIN codes and 14 million cu ft via Ekart

Logistics arm lifts national storage 50 percent and peak processing over 30 percent ahead of Big Billion Days.

Farhan Qureshi · 1 Oct · 4 min read

Neat rows of beauty bottles and cartons on warehouse shelves under cool LED light

Ecommerce

Nykaa posts ₹7,374 crore 9M revenue on 25% growth

One Nykaa model with owned brands drives the print, putting pressure on pure D2C beauty sellers and offline counters ahead of festive GMV.

Ananya Rao · 30 Sep · 4 min read

Parked delivery bags and helmets beside stacked crates outside a small warehouse gate

Opinion · Ecommerce

Will dark-store scale finally cool the q-comm discount war?

As Amazon and Flipkart near 1,000 sites the incentive race shows early signs of moderation, yet festive demand could reignite burns.

The Desk · 29 Sep · 4 min read

Rows of stocked metal shelves inside a compact urban dark store under fluorescent light

Ecommerce

Flipkart Amazon near 1,000 dark stores in q-comm sprint

Bernstein note shows Flipkart approaching the mark while Amazon eyes festive season scale, pressuring Blinkit margins.

Ananya Rao · 29 Sep · 4 min read

Stacked snack packets and oil bottles on metal shelves inside a compact dark store under cool LED lighting

Ecommerce

Flipkart Minutes launches Pykd private label in gourmet

Quick-commerce arm adds namkeen, chips and premium grocery range; dark-store margins and basket values get a lift ahead of festive demand.

Ananya Rao · 28 Sep · 4 min read

Empty warehouse aisle with stacked cartons under fluorescent light

Ecommerce

Meesho draws Nomura Reduce tag as valuation premium bites

Stock slips 5% after the broker flags premium to peers despite lower NMV growth, squeezing merchant acquisition budgets.

Ananya Rao · 27 Sep · 4 min read

Large empty warehouse interior with stacked cardboard boxes and sorting conveyors under industrial lights

Ecommerce

Amazon opens first Varanasi fulfilment centre

New 1-lakh-cubic-feet hub and sort centre cut festive delivery times in UP, squeezing local courier margins and kirana restock cycles.

Ananya Rao · 26 Sep · 4 min read

Stacks of cardboard cartons and packing tape rolls on a warehouse floor under fluorescent lights

Ecommerce

Myntra hires 26,000 seasonal staff for Big Fashion Festival

More than double last year’s festive army fills fulfilment centres and last-mile routes as October sales ramp up.

Ananya Rao · 25 Sep · 4 min read

Stacked food cartons and sealed packets on a warehouse shelf under fluorescent light

Ecommerce

FSSAI starts penal action against Amazon Flipkart Zepto Instamart

Five platforms face proceedings over Happilo claims and Dhatura listings, raising compliance costs for every dark-store operator.

Ananya Rao · 24 Sep · 4 min read

Row of parked delivery bikes outside a small urban warehouse at dawn

Opinion · Ecommerce

Why Amazon and Flipkart still cannot ignore the dark-store math

Festive capacity is useless if the minutes layer keeps taking the daily habit.

The Desk · 23 Sep · 4 min read

Smartphone box on a metal shelf inside a compact dark store

Platforms

Blinkit and Zepto turn iPhone 18 launch into 10-minute marketing play

Quick commerce platforms list scarce units on launch day to own the immediacy conversation.

Rhea Kapoor · 23 Sep · 4 min read

Smartphone and electronics boxes stacked on a warehouse conveyor

Ecommerce

Flipkart Big Billion Days starts 9 October a day after Amazon

Both platforms lock the festive calendar and force brands to split inventory and ad spends.

Ananya Rao · 23 Sep · 4 min read

Warehouse aisle stacked with sealed cartons under fluorescent lights

Ecommerce

Amazon sets Great Indian Festival for 8 October with 1.6 lakh jobs

Network adds 20 fulfilment centres and 150 last-mile stations just as shoppers start stocking lists.

Ananya Rao · 23 Sep · 4 min read