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4 stories for “wearables”

Open cardboard cartons of earphones and chargers on a warehouse packing table

Ecommerce

boAt doubles overseas revenue, enters Sri Lanka and Bhutan

International sales crossed ₹45 crore in FY26 as the audio brand pushes personal audio, watches and chargers into two new South Asian markets.

Ananya Rao · 20 Oct · 4 min read

Open cardboard boxes of electronics on a packing table under warehouse lights

Ecommerce

Amazon doubles products ordered as Great Indian Festival opens

Premium smartphones and wearables surge force brands to protect margins while chasing volume.

Ananya Rao · 11 Oct · 4 min read

Stacked cardboard cartons and packing tape on a warehouse conveyor under bright lights

Ecommerce

Amazon Flipkart open festive with double orders premium surge

Great Indian Festival and Big Billion Days kick off; shoppers upgrade via discounts and finance, lifting average selling prices for sellers.

Ananya Rao · 10 Oct · 4 min read

Sealed smartphone boxes stacked on metal shelves inside a brightly lit dark store

Ecommerce

Blinkit lists iPhone 18 Pro day-one in 10 cities

Eternal’s quick-commerce arm partners Apple for launch-day high-ticket electronics, lifting shares 1.5% and raising the stakes for every dark-store P&L.

Ananya Rao · 19 Sep · 4 min read